Video: How to design a logo for your textile design business. My experience designing my logo.

Video: How to design a logo for your textile design business. My experience designing my logo.

In this video, I talk about how I designed my newest logo for my freelance textile design business Oksancia Textile Design Studio.

If you want to learn how to design a logo for your freelance creative business, then this video is for you.

I am talking about:

1) My old logo and why I decided to redesign it.

2) Logo design process: concept sketches, variations, feedback, final version.

3) How to select fonts for your business name and tagline.

4) How to apply your new logo to watermark your vector repeat pattern designs effectively. How to use your logo as a watermark.

Logo design is very useful for textile designers because you can use it as a watermark on top of your repeat patterns to brand and protect your repeat pattern artwork when you’re sharing it and showing it online. There are a few specific recommendations involving a good logo and the good watermark for repeat pattern designers which eye color in this video. Here is my recent logo that I designed which also serves as a watermark on top of my repeat patterns.

And this is how I use it as a watermark. It is important to make sure that your logo does not contain any colorful repeat patterns or you create app to color version of your logo to be used as watermark because if your  logo is too detailed then  if you place it on top of your artwork it will not blend well with the design but will be a distraction.

 ★ BONUS WORKBOOK: GROW YOUR PATTERN PORTFOLIO 15x FASTER: Want to learn my system for growing your repeat pattern portfolio 15x faster? Request my bonus workbook. 

Hope this video was helpful for you to get you started learning how to design a logo for your textile design business. Thanks for watching!